LOGO AND BRANDING
for Best 'n' Most
Best n Most is a gift shop based out of Kolkata that deals in gift trays and Hampers. They are known for their tailored gifts within pocket friendly prices.
The font and the colours chosen are easy on the eye and reflect a feeling of friendliness. The chevron circular background denote stability and creativity. The curvy lines in the word 'Most' give it a ribbon-like feel, signifying the gifting culture.
The business card, flyers and other collaterals are designed in accordance to the brand values of Best n Most.